Tuesday, January 11, 2011

Intro x Data Marketing/Tools 2.0

I have been promoting and working with independent artists in various capacities over the past 4-5 years. This blog serves as a landing strip for those who are looking to obtain information, tips, and a heads up on whats new in music and marketing. Here you will find information on the newest platforms and information to assist you in your journey.

In my earlier years in this business, not many were willing to share knowledge because they were more concerned with getting ahead then mentoring others. It is important for artists and other entertainment professionals to gain knowledge in order to stay a head of the curve that is the entertainment business. I hope to share the knowledge that I have obtained as well as share information I've picked up along the way.

For my first post, I would like to share with you an amazing platform that has sprung up on the net over the past year. This particular platform is called Topspin Media. This platform allows artists to track data via a platform based on the Internet. Most importantly, it allows direct-to-fan interactions i.e. shopping carts (merchandise), selling tickets and digital distribution without a middle man. Check out the video below and let me know what you think.


What marketing strategies have you used that you can share with others?

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